By identifying the best keywords and phrases to use in website content and ads, we can help you draw in the most qualified and relevant traffic.
The research involves analysing search engine data to identify the most popular and relevant keywords and phrases potential customers use to search for products and services.
Once the best keywords and phrases have been chosen, they must be strategically selected and used in website content and ads to maximise search engine visibility, traffic, and conversions.
Technical SEO is an excellent way for us to ensure your ecommerce website provides the best possible experience for your users.
We will look at canonicalisation, crawlability, page speed, mobile responsiveness, and schema markup. Additionally, we will look to optimise images, language and regional SEO, robots and site map files.
By laying the best foundations for search engines to crawl and index your website, we can ensure your website improves its search engine presence and you reach more potential customers.
We want your business to receive the exposure it deserves, and link acquisition is a great way to ensure this!
Search engines will look at the links coming into your website to determine where you rank. This is why we only use high-quality links, and none of our partners are part of the private blog network (PBN), to ensure your business ranks as high as possible.
Our SEO team will look for websites with high authority and low spam skills to link to your site and grow your audience. For eCommerce, this is excellent exposure, as we can work with plenty of high-quality, authoritative media outlets to ensure your brand receives as much reach as possible.
Shopping feed optimisation is an integral part of eCommerce SEO. It ensures that product listings in shopping feeds, such as Google Shopping, are optimised to rank highly in search results.
We will consolidate this through product titles, descriptions, and images that are accurate, relevant and attractive to potential customers.
Optimising shopping feeds includes specific keywords, targeting a particular audience and ensuring that all product information is up-to-date and accurate.
We will regularly monitor and modify your shopping feeds to keep up with changes in the marketplace to ensure your eCommerce store gains visibility and attract more customers.
Product optimisation helps your customers see what you are selling. We will ensure your product titles, descriptions, images and meta tags are accurately represented on your website and that your product pages are properly linked to the rest of your website.
Our team will also look for the right keywords and employ other SEO techniques to increase your product pages’ visibility on Google, driving traffic to your eCommerce site and leading to more sales and conversions.
Video optimisation for eCommerce SEO involves optimising videos to improve their visibility on search engines and make them more attractive to customers. This may include us adding titles, descriptions, and tags to videos and optimising their file size and format for faster loading times.
Additionally, videos should be embedded on product pages and linked to other pages on the website for maximum visibility. Once we implement our SEO strategies to your videos, your eCommerce website should rank higher and drive more traffic to your website.
To ensure the number of visitors who visit your website increases, we track who is taking the desired action on your site. These may be making a purchase or subscribing to a newsletter.
Next, we analyse user behaviour, make website changes to improve usability, and use targeted content and offers to increase conversions.
Conversion rate optimisation aims to enhance your users’ experience and make it easier for customers to find and purchase what they are looking for. Increasing the number of visitors who take the desired action will drive up website traffic and revenue.
When we begin work on your eCommerce business, we will start collecting data and analysing it to gain insights into your website’s performance.
This includes tracking and measuring website metrics, such as organic search traffic, organic keyword rankings, and website conversions. By analysing this data, marketers can determine which SEO strategies are working and which are not.
Additionally, we will analyse how users interact with your website, what content they engage with, and which products they purchase.
We will use this data to optimise your website and make informed decisions about future content and product strategies. In short, eCommerce SEO reporting and analytics provide actionable insights essential for any successful online store.
Your account manager will keep you in the loop with monthly SEO updates and progress reports. Our "Good Friday Feeling SEO Update" outlines what you have achieved in the rankings.
These reports also tell you which products get the most clicks so we can narrow down and focus on what brings users to your eCommerce website to continue achieving more conversions.
Your journey with Adult Creative will begin with being assigned an account manager. They will direct and oversee all of your campaigns from beginning to end, whether that is establishing a project brief to weekly reports.
We like to ensure you understand how your business is performing every step of the way. This is why we send you weekly reports, including your traffic, conversions and product popularity, to build trust and transparency with you.
Your account manager will be there every step of the way to answer any questions and ensure your project is successful, so don't hesitate to contact them if you need anything.
Our SEO team is experienced and dedicated to achieving Page 1 results for numerous clients and keywords. Therefore they know all the crucial tools that will allow your eCommerce to become visible on Google.
This can be achieved through many methods, including an in-depth analysis of user behaviour across your site or having the perfect meta tags for your product.
Additionally, they keep on top of all the latest Google Updates to ensure your rankings never drop and create innovative solutions to ensure you stay at the top of your game.
Work with a team that can get excited about your business with you!
At Adult Creative, we are passionate about every project we work on. We cannot wait to be part of your eCommerce SEO journey to take your keyword to page 1! Whatever your product, we enjoy formulating unique strategies for each brand to ensure traffic and conversions grow on their site.
Want to get started? Talk to one of our team members today about your project